Case study notes.
Pushkin Press:
- Attention is given to there designs, which begin with the logo ' Lyrical, Expressive and playful, it has a sense of movement and fluidity helped by the curvaceous lines and the ligature of the two P's.'
- Pushkin press was founded in 1997, and publishes essays, novels, children's books and contemporary writings.
Penguin Random House:
- There aim: is 'to foster a universal passion for reading by partnering with authors to help create stories, communicate, inform and entertain.
- They collaborate with authors at every stage of publishing process- from editorial and design, to sales and marketing and production and distributing,
Penguin:
- What they look for in a cover:
- Target market- who do you want to pick up this book.
- What do you want to tell the buyer about the book. What king of genre is it`?
- You need to have read it and have an understanding about the book enabling you to communicate message and ideas.
- Making sure the authors name and title are readable.
- Identify key symbols and Motifs.
- Try to create something that would capture someones attention , make a strong impression.
Folio Society:
- What they include in there special additions books:
- Head and tail bands: decorative bands.
- slip cases
- Bindings: Complex design, all books are sewn in 16 page sections high standard.
- Printing- ink weights is considered.
- Illustrations - from wood cuts, paintings, collages, pen and ink and digital.
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